Advanced Interactive Design / Task 1: Thematic Interactive Website Proposal
Teh Ming En/0364908
Advanced Interactive Design-Bachelor of Design (Honours) in Creative Media--Taylors University
Task 1: Thematic Interactive Website Proposal
Instructions
Task 1: Thematic Interactive Website Proposal
We have to create a thematic interactive website proposal for brand engagement
in task 1. A thematic interactive website means that it focuses on a specific
theme or concept to incorporate interactive elements to interact with
users.
Requirements:
We are required to create a proposal for the website with the topic of our
choice.
- A specific product of a particular brand launch/special (i.e.: Nike brand new shoe), beauty product launch (i.e.: Sephora compact powder)
- Movie promotion
- Game release promotion
- Gallery / Museum exhibit launch
- Band / Artist latest release
Proposal:
Fig 1.1 Thematic Interactive Website Proposal Document
Based on this proposal, the topics I proposed are all about the product of a
particular brand launch as I want to make some different topics from the
Interactive class. For the topic from my proposal, I finally chose the
Montigo brand as my topic.
Concept Overview: Montigo Disney Princess Collection Website
The Montigo Disney Princess Collection is a themed product line that merges
the magic of Disney princesses with Montigo's aesthetic. The website will be
an interactive showcase that immerses visitors in the elegance and fantasy
of the collection.
The website will combine interactive elements, clickable elements, and
others to enhance user experience. It will highlight the Montigo Disney
Princess Collection and allow users to explore, engage with, and purchase
exclusive products inspired by iconic Disney princesses.
Target Audience:
The primary audience includes fans of Disney and Montigo’s premium lifestyle
products, mainly focusing on women aged 18-35. Secondary audiences include
collectors, families, and gift shoppers.
|
| Fig 1.2 Moodboard |
|
| Fig 1.3 Wireframes (ver 1) |
|
| Fig 1.4 Flow Chart (ver1) |
This is my first version of the wireframes and flow chart. The wireframes look
common and general. I was only thinking about how to make the site more
interactive for users, but I forgot to pay attention to easy navigation. The
result is both of them were too complicated and not easy to navigate the
website.
After a discussion with Mr. Shamsul in the class, I have simply the wireframes
and flow chart to make the website more easier to navigate.
Final Submissions
|
| Fig 1.5 Final Wireframes |
.png) |
| Fig 1.6 Final Flow Chart |
Feedback
Week 3:
Decided on the final topic, but the content may not be sufficient. I plan to
add more content, such as introducing each product's corresponding princess
story. The next step is to refine the proposal and create the framework,
flowchart, and write concepts.
Week 4:
My wireframes look not so easy to navigate and complicated. Mr. Shamsul
suggested me to refine it to be smooth and easy to navigate for users.
Reflection
For the task 1, the process was both engaging and challenging. The project's
development required balancing creative aesthetics with practical usability
principles. I decided to choose the Montigo Disney Princess Collection to
bring a unique, magical touch to the interactive elements. Through wireframe
designs and flowchart revisions, I realized that while adding interactivity is
important, ease of navigation is crucial to maintaining user engagement. My
early designs were overly complicated, so after feedback from Mr. Shamsul, I
simplified the layout to ensure smooth navigation for users. This will create
a more immersive experience that aligns with the brand and target audience.
Overall, I have learned to prioritize user experience alongside creativity
from the task 1, and the feedback I received will guide further improvements
in both content and design.
Comments
Post a Comment